Weiss said, “Mat is the type of creative leader who can see the entire board. His influence extends far beyond the creative department as he inspires teams to find success on the issues most. important and difficult, as well as the smallest and unexpected opportunities. He’s also a remarkably kind and humble human being who would hate to read me over and over again about him. “
Bisher has over 24 years of creative experience and has held creative leadership positions at renowned agencies such as McCann, BBDO, Deutsch and Burrell. He has spent most of his career with McCann Worldgroup where he was most recently EVP, Executive Creative Director. There, Bisher produced award-winning campaigns for clients such as Microsoft, US Army, Lockheed Martin, Verizon, MasterCard, Chevy, NY Lottery, and Qualcomm.
Bisher said, “I couldn’t be more excited to join DDB NY as a leader within the incredible and famous global DDB network. I have the utmost respect for Ari and the DDB management team. There is a vision in place, and I am honored to be a part of it. It’s going to be epic. “
Bisher’s work has been recognized by Cannes Lions, A show, D&AD, Webby, Clio and ANDY. His “Trail View” campaign for Nature Valley was ranked among the world’s most awarded digital campaigns and he was included as one ofof the week Top 100 Advertising Creatives. Whether it’s a global powerhouse like Microsoft or an iconic state brand like NY Lottery, creativity drives everything it does.
Bisher takes on the leadership of the New York Creative Team as Lisa Topol and Derek barnes leave the agency later this month.
ABOUT DDB AROUND THE WORLD
DDB in the world (www.ddb.com) is one of the largest and most influential advertising and marketing networks in the world. DDB has been named Network of the Year 2021 by D&AD and ADC, as well as several times by the Cannes International Festival of Creativity and the main advertising publications and awards in the sector. ARM has ranked DDB among the top 3 networks in the world for 12 of the past 15 years. Network customers include Molson coors, Volkswagen, McDonald’s, Unilever, Mars, Peloton, JetBlue, Johnson & Johnson and the US military, among others. Founded in 1949, DDB is part of the Omnicom Group (NYSE: OMC) and consists of over 200 offices in over 70 countries with its flagship office in New York, NY.
Omnicom Group Inc. (NYSE – OMC) is one of the world’s leading marketing and corporate communications companies. Omnicom’s branded networks and many specialist companies provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other communication services. specialized to more than 5,000 customers in more than 70 countries.
Contact: Donna Tobin, Global Marketing and Communications Director, DDB Worldwide
SOURCE DDB in the world